Pay TV, Singapore, Vewd OpX, Vewd Atom, BroadcastAsia, Operator TV
With BroadcastAsia 2022 less than a week away, we’re excited that we’re once again able to meet with our customers and technology partners in Singapore. Optimism for OTT growth in the region is high at the moment, with APAC OTT revenues expected to reach $52 billion in 2027.
Streaming, Vewd for Automotive, IVI
Video streaming via in-vehicle infotainment (IVI) systems has a bright future. A recent automotive forecast from Strategy Analytics found that the total unit shipments of displays globally will rise from 61 million in 2020 to 101.4 million in 2028, a CAGR of 5.8%. The majority of those units will be front-seat displays.
ML, Vewd IQ, Customer Experience, Analytics
Competition for eyeballs and share of the household wallet is intense. The availability of low cost OTT services on pay-as-you-go contracts means that the potential for churn is at an all-time high. But, by offering a holistic experience for customers to easily find and enjoy their content, along with a superior quality of service (QoS), TV providers can still hold the upper hand.
Blog, Case Study, Pay TV, Swisscom
Yesterday the world watched as NASA’s Perseverance Rover touched down on Mars and successfully transmitted its first pictures from Earth’s nearest planetary neighbor.
Since the COVID-19 global pandemic took hold, all trade shows in the first half of 2020 have been either cancelled or postponed. IBC, held in Amsterdam in September and one of the most important events in our industry, is still planning to go ahead with 2020 registration opening this week.
We were at a loss as to whether we should participate under the circumstances. In an attempt to understand how others were thinking about this dilemma, we partnered with Digital TV Europe in early April on a poll that asked two simple questions:
COVID-19, connected devices, Smart TV Shipments
Welcome to the first edition of the Vewd update on the impact of the coronavirus (COVID-19) pandemic.
There is a lot that can be said, and has been said, about the impact of the pandemic, but the main focus of this newsletter is to provide a review of what we know about its global effect on the TV devices market.
We're coming up on the one-year anniversary of the HbbTV Operator App (OpApp for short) spec and already we've seen the first service launch. In September, Tivùsat became the first operator to launch an OpApp – Tivùon. And soon we'll see other OpApps launch from operators in the 35 countries where HbbTV is deployed.
If you're not familiar with HbbTV Operator Apps, we thought now might be a good time to get you up to speed – you're going to hear the term often over the coming years. Here are a few of the most asked questions about HbbTV OpApps.
At IBC 2018, Vewd will demonstrate the power of Addressable TV, together with Google Ad Manager, S&T and Ateme. The demo shows how to replace one advertisement on linear TV, with another targeted ad delivered over IP seamlessly.
Sam Matheny is on a mission to bring next-generation TV to America. As CTO of the National Association of Broadcasters (NAB), Sam is one of the driving forces behind ATSC 3.0, the new standard that reimagines how content is delivered to consumers.
Because it merges broadcast and broadband seamlessly, ATSC 3.0 expands the menu of services and experiences broadcasters can offer, like 4K Ultra-High Definition programming, enhanced linear TV, real-time addressable advertising, companion device support, immersive audio and much more. (Everything you need to know about ATSC 3.0 is right here)
At the NAB show this year in Las Vegas we sat down with Sam to discuss the benefits of ATSC 3.0 and the Association’s work with Vewd.
Addressable advertising is the holy grail for TV broadcasters globally as they look for new means of growing revenues. Addressable advertising brings rich targeting and personalization which advertisers desire.